Taking on the Mammoth that Is Mobile Marketing
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Taking on the Mammoth that Is Mobile Marketing

 

As the smoke clears in the wake of mobilegeddon, it’s apparent that as a small business, you can never know too much about mobile marketing. While we all seemingly know that mobile usage continues to grow among consumers, statistics shared by NewsCred have confirmed this to be true, in more ways than one.

You have a great company offering great products or services. Does your mobile presence convey this to your potential customers? If not, chances are that you are missing out on a major market and potential sales. Not yet convinced? Check out the following mobile marketing statistics:

  • 75% of U.S. citizens over 13 years of age have a smartphone.

  • 2014 resulted in a 28% increase in mobile commerce.

  • 44% of cellphone users sleep with their device next to their beds.

  • 72% of consumers spend over two hours per day on mobile devices.

  • 75% of consumers do product research on their mobile devices.

These numbers are impressive and mobile motivating. If your business doesn’t have a killer web design and mobile presence in 2015, it’s fairly clear that you’re missing out. But merely having a mobile presence isn’t quite enough, considering the following statistics:

  • 50% of consumers receive over 20 promotional emails per week.

  • 1 in 5 people get over 20 messages per month.

  • 50% of consumers allow push notifications from favorite apps, but 68% turn notifications off when they receive too many.

In order to help you stand out amongst the growing mobile crowd, your mobile presence needs to be unique and offer value to your customers. When it comes to web design and mobile marketing, the team at Black Tie Digital Marketing has you covered. Give us a call today to find out how we can enhance your mobile presence.