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Business flows through wholesale and retail. DTC can be an incredible opportunity for growth (if executed properly). “I’m trying to find a [product}, and every single retail store and online supplier says it’s out of stock. I can’t find it anywhere. When will I be able to get one?” One person commented on our client’s Facebook page. And this certainly isn’t a stand-alone comment, oh no. This company hears about it all the time. Even though they have a well-established distribution network, thousands of dealers across the U.S., and produce a high-volume of products from a relatively narrow product-line, it never seems to get the right products in the right stores, at the right time. We will keep their identity […]

Selling firearms online is a polarizing topic. It can be jarring to the uninformed public that weapons are available for sale on the internet. However, selling firearms online is a great way for manufacturers and dealers to provide their products to qualified citizens that would otherwise be unable to get access to them through their local gun dealer. But, it’s not as easy or simple as ordering toilet paper on Amazon. Manufacturers know that they must continue to follow strict laws and regulations while selling firearms on the digital frontier; however, 3rd party policies can make setting up your online firearm store difficult and can greatly affect your strategy and grow your business.   If you’re not selling online because you […]