Back to blog

Is Instagram An Effective Marketing Tool For You?

Black Tie Digital Marketing knows that Instagram is the new mobile app that is all the rage right now, but some people are wondering if it’s an effective marketing tool?

If you’re on the fence about putting your brand on Instagram, consider this: 40% of the top 100 brands are already there. At the beginning of 2012, Instagram had 15 million users and was only available on the iPhone. Now, it has 80 million and is also available to Android users. (These statistics were provided Forbes.com). This fast growth has encouraged brands to hop on board and interact with customers via Instagram.

Although some companies may not understand the appeal to Instagram, you should definitely look into it. It’s an awesome way to connect with customers and involve them personally with your company. The saying, “a picture is worth a thousand words” isn’t a cliché for nothing. These days people love viewing photos because it gives them an actual look of products, services, and what people are doing on a day-to-day basis. Here’s a list of ten well-known brands that are using Instagram as an effective marketing tool.

Social media and marketing is always changing, it’s effective for your business to stay current with the trends. Instagram is the newest way to relate to potential customers and give them insight into your business. So when you need help keeping up with the newest marketing tools or web design in Melbourne, Florida give us a call at 1.800.316.8030.